How Product Information Management Software Boosts your eCommerce operations?

As we know, eCommerce business is a large term and not specifically limited to enterprise search. Semantic search just goes beyond keyword search. When your search engines attempt more resources to make accurate SERP results by understanding search intent, queries texts, words, etc, it is called Semantic search. It is an advanced technology that makes users available with an accurate search. It aims to make or understand the meaning of the word that users are trying to search. In order to enhance the search experience of users, semantic search helps eCommerce businesses to understand the user's intent and let them meet the exact requirement. This way an eCommerce business can complement the standard of their website and can quickly convert visitors into buyers. Partnering with UNBXD will confirm better SERP results of your website with the help of robust semantic search. With our eCommerce solution, we provide better online shop search engine solutions to the customers and get the

With the advent of artificial intelligence, the world has changed a lot. From smart voice assistance, such as Alexa, Google Search, to the way users search, there are many changes in customer behaviour. Earlier, the text entered in the search box delivered similar results for everyone. But, AI has changed the way customers search and buy products. While 74% of shoppers are likely to switch or leave the website if the product discovery experience is challenging, businesses should simplify their searching experience. As more studies have revealed the potential of artificial intelligence and the opportunities it breaks into, AI-based searches have become vital to growing in the emerging digital world. Do you wonder how AI-powered search works? Here is an easy explanation. Artificial typically refers to machine learning and natural language processing when it comes to search. It leverages these to determine the searcher’s intent and return with what the user wants. Since people’s search a

While every eCommerce engine does the job to help customers find what they are searching for, more importance is paid to those who do this job at ease. Few tools simplify product discovery and improve customer experience by eliminating the frustration involved in the product search experience. According to reports, 68% of poor search results are associated with a poor on-site search engine, which is either poorly optimised or doesn’t have features to serve modern customers. If you are struggling with poor conversation and sales, your product discovery strategy may be the problem. Let’s understand this and how to revamp it at ease. A Quick Glance to Product Discovery Put simply; product discovery is the process to get insights from your customers and their intent to make a purchase. It is a crucial step in the evolving eCommerce industry because it helps understand the customers and serve their needs. Shoppers visit your eCommerce website with different purchase intentions. To better d

An effective site search is an essential element on an eCommerce website. Over the last few years, companies have increased their investment in feature-rich site search because they identify the range of benefits that can bring to their business. Here are a few obvious benefits of eCommerce site search that you must leverage. It Increases Sales Possibility According to studies, people who use site search are more likely to purchase compared to those who use typical product-based search. Since they are doing intent-based shopping, they don’t need more information. Instead, they will directly add to the cart and may pay. It improves Conversion Rate Your website is the key point of interaction that can build or break a shopping experience. If your customers get the right information on your website and can find the desired product at ease, they won’t leave your site dissatisfied. It will surely improve conversion. Autocomplete Contributes to Better Conversation This feature starts giving

With over 3.4 billion users worldwide, the eCommerce industry leaves no stone unturned to deliver utmost customer satisfaction. If you focus on big things and plan to expand your online store, conversion is the first thing to improve. If you have been spending time and money on adverts and still getting a low conversion, what could be the reason? Let us be serious; your eCommerce site search might not optimise according to the users’ requirements. So, what to do? Here are some best practices to optimise and boost your sales through eCommerce search . Make the Search Box Easy to Spot Have a visible search box on the website so that when the customer first visits your website, it will have a positive impact, pushing them to find the right product and shortening the time to sale. Put Text in Searchbar to Make It Inviting Try something innovative to guide and encourage visitors to your website. For example, you can add terms like “Find your product here” “Search here” to help customers un