Advantages of AI-powered Search Engine for Your eCommerce Website

With the advent of artificial intelligence, the world has changed a lot. From smart voice assistance, such as Alexa, Google Search, to the way users search, there are many changes in customer behaviour.

Earlier, the text entered in the search box delivered similar results for everyone. But, AI has changed the way customers search and buy products. While 74% of shoppers are likely to switch or leave the website if the product discovery experience is challenging, businesses should simplify their searching experience.

As more studies have revealed the potential of artificial intelligence and the opportunities it breaks into, AI-based searches have become vital to growing in the emerging digital world. Do you wonder how AI-powered search works? Here is an easy explanation.

Artificial typically refers to machine learning and natural language processing when it comes to search. It leverages these to determine the searcher’s intent and return with what the user wants. Since people’s search and expectations are growing, AI-powered search engines will play a vital role.

Benefits of AI-powered Search and how UNBDX Helps!

As more use cases and opportunities for implementing artificial intelligence into search are becoming known, the benefits of AI-powered search for product discovery become clear to everyone. Here are a few obvious benefits of adopting AI-Powered search.
  • High-scale Optimization
  • Better Search Recommendations
  • Increased Personalization
  • Improved Customer Satisfaction
  • Better Conversation Rate
  • Reduced Overheads from Team
  • Eliminate Tasks Such as Rectifying Spelling Errors and Identify Synonyms

At UNBDX, we offer feature-rich software and tools to serve your online audience better. Our AI-powered search engines are easy to integrate and highly customised. Want to learn more about how we transform digital commerce with AI-powered search and PIM tools? Get connected with the team now!

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