HOW TO MAKE YOUR APP MORE ATTRACTIVE

In the era of technology, making mobile applications has become very tempting; it allows people to share their vision with others, but creating an application is no easy task; it requires time, dedication, skills, etc. A lot of entrepreneurs have started their businesses with mobile applications. This sounds like an enticing prospect, but in reality, you will need to make sure that your app has a vast user base to gain fame and money from an app. Now, this is where everything gets tricky. As I said earlier, building an app requires skills and vision, but gaining a user base is not as simple. To gain popularity, one needs to understand what will make them attractive to its user; how the whole experience of online surfing can be better for the audience. Various things contribute to the success of an application; practicality of the app, work-ability, if it satisfies your inquiries or not, etc.

  1. Feature for Sign in and Log in: Most mainstream apps have a simple login and sign-in feature; if you make the first part of the app experience complex and complicated, then the chances are that people might stop using the app at that point. The login and Sign feature is the first impression of the app. Remember to make a first impression as smooth as possible; it will help engage the user to the app. You can also keep a “skip now” option to make the app user-friendly.
  2. Unique Name: To popularize a mobile application, you need a good name that is easy to pronounce and has a connection with its usability. You can also choose a different name for your application, but the issue arises when it’s effective and no one knows its use; very few people take the time to read the description and understand its usability. But at the end of your application is practical and is unique, then it can gather a considerable user base in very little time.
  3. Animation: Another vital aspect of developing an application is its animation. Many people think that only gaming apps require animation, which in reality is not the case. Every application requires animation to make the app more attractive and user-friendly. It is also helpful in making people understand why your app is beneficial.
  4. Icon: The first thing the user sees before downloading the application from google play or the App store. The Icon should be attractive and have a hint of its usability. An attractive icon increases the possibility of being noticed.
  5. Semantic Search Engine: If you are developing an online shopping app for your business or trying to do business by outsourcing products and selling them online. Then having a semantic search engine is essential. Now, if you do not know a semantic search engine yet, it is a search engine that helps find users exactly what they are looking for. For example, if someone wants to buy a white top, there can be various white tops that your application offers, and some might not have the word white or top in its description. Still, you can give the user the best possible search experience by adding a semantic search API. Semantic products search is not limited to language like Lexical product search. Suppose you write something in French. It will translate your text into English to give you an all-around better experience.
  6. UI Design: UI and UX designs are fundamental for the app to gain a good user base. The app needs to be interactive with its user and have a user-friendly format to attract users.
  7. Offline mode: Most apps require you to be online to work, but various apps have their offline mode. Now for apps designed for online shopping, it is not possible to have an offline mode. But apps developed for entertainment, editing, or other purposes can have an offline mode. It helps create a user base as there are a lot of places where the internet is not always available; if your app has an offline mode, it can hook the user, and your app can become their go-to.
  8. Simplicity and Relevancy: Try to keep the app as simple as possible as it increases the app’s relevancy. Do not use unnecessary customization and make the app complicated. If users can find what they are looking for easily, their work will be more accessible, and your app will be more relevant.

You can also take other steps to make your application more relevant for the user. Marketing for the app is also a great idea. Try to follow your guts, it might take time to blow up, but if it has the relevancy and work-ability, it will surely gain popularity.

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