How eCommerce Site Search Tools Work?
eCommerce site search engine is the solution that is built or integrated into the eCommerce store. It basically helps customers to find the product/service they require in a few simple steps with the relevant keyword or matching words. In fact, eCommerce search engine tools come with a lot more features such as-
Types of Search Queries
eCommerce search engine tools are
designed to match customers' needs with the product name, model number, colors,
synonyms, and even size.
Query Qualifier
Query qualifiers narrow
down the results that customers are searching for. They are of five types;
feature, thematic, capability, relation, and subjective search. They all work
differently whenever customers type anything to search.
Site Search Solution
It is divided into three
types; faceted search, product ranking, and semantic search. For example, - If
a user is searching for “ raincoat”, a faceted search will limit the search
results by applying color, size, and brand filter. Semantic search will help to
differentiate between the product category and attributes, whereas product
ranking will compare the products as it keeps certain products higher than
others.
Structure of Searches
Query structure helps to
understand abbreviations, slag, or symbol search, such as “in” in place of
“inches”. Query structure is of three types; implicit search, natural language
search, and abbreviation search.
How Do eCommerce Site Search Engines Help
Business Growth?
eCommerce Site Search
Engine is an effective solution for eCommerce businesses. When you partner with
a professional company like UNBXD for implementing a site search solution, it
will let you enjoy a successful journey by converting your visitors into
customers.
- eCommerce site search engine solutions provide businesses with valuable data about the customers’ demands, choices, and requirements. With this, businesses can revamp their services according to the customer’s ever-changing demand.
- When customers find their product at least clicks, the chances of placing their order are high.
- A smooth and hassle-free shopping experience increases conversion rate soon.
- Customers visit again to the place where they offered demanded services. eCommerce site search tools help businesses to read customers' minds and deliver what they want.
- Online businesses run on customers trust. The better the customer experience is, the better the relationship is.
eCommerce site search engine has positive effects on businesses. Partner with UNBXD for desired growth!
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